Shane Gibson and Stephen Jagger have written a brand new social media book titled "Sociable! How Social Media is Turning Sales and Marketing Upside Down." I interviewed Shane on the new episode of The Selling to Consumers Podcast.
I recommend the book to B2C companies and individuals who are trying to figure out if or how social media plays a role in everyday business. Listen to my interview with Shane Gibson at sales training podcast.
If you like this post (or don't) please leave a comment. Skip Anderson is the Founder and President of Selling to Consumers Sales Training. He works with companies and individuals who sell to consumers in B2C, retail, in-home selling, and the financial, real estate, and insurance markets.
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